A record 106 businesses turned out to promote their operations at the Toot Your Own Horn Business Expo Thursday.
That's up from 65 businesses at last year's event, hosted by the Dubuque Area Chamber of Commerce and held at the Grand River Center.
The convention center ballroom was lined with business booths exhibiting services and offering samples -- everything from food to free spray tans.
Barry Gentry, the chamber's director of government affairs and events, said the increased interest is likely due to concern among business owners about promoting their operations in difficult market conditions.
"We're trying to tap into that and make it as economy-friendly as possible," he said, adding that the chamber dropped the price of renting a booth from $150 to $100 and opened it up to the general public instead of just chamber members.
Tim Connelly, of Reliable Technology Inc., said staying proactive in a marketing strategy is critical in any economic climate.
Read full story [Telegraph Herald]
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